Fetishizm ( kal. fransuzi «fetiko» – tumor, sokhta, masnu), hamchun parastishi dini, etiqodu bovari ba khususiyati onsuitabii yo movarouttabii ashyo, chizhoi moddiro ifoda mekunad. Odamoni ibtidoi ehtirome, nazdik ba ehtiromi odamoni badi ba muqaddasot, nisbat ba ashyoi khose qoil budaand va onhoro doroi quvvai sehrnok meshumoridaand, az onho madadu yori mekhostaand.
Fetishho baroi onho sangrezaho, kharsanghoi gayri oddi, ustukhonho, kosakhonai sari odamon yo jonvaron, chubhoi ajib, shokhi govu gavazn va umuman hama chiz shuda metavonist. Fetishho – ashyoi doroi quvvai gaybi, onsuitabii hamchun yake az shaklhoi etiqodhoi dinii ibtidoi unsuri muhimi dinhoi tabii budaand va ba dinhoi barkamol niz dokhil shudaand..
Boqimondai bovarihoi fetishisti dar tamomi dinhoi imruzai jahoni joy dorad. Masalan, hatto dar islom, ki dar ibtido ba muqobili mahz hamin guna bovarihoi dini-sanamparastivu vasanparasti muboriza burda bud mo boqimondai fetishizmro dar shakli bovari ba tumorho, bozubandho, «sangi siyoh» ( hajarul- asvad)-ro mebinem, ki okhirin dar islom hamchun yake «shaoyir»*–i Olloh ast.